The Speed of Trust – Book by Stephen M.R. Covey and Rebecca R. Merrill

[Olga Masek]

Stephen M.R. Covey’s book provides a framework for understanding trust and a set of guidelines for building
and restoring trust. Abundant anecdotes illustrate its lessons. An impressive array of business leaders, gurus
and authorities lent their names to blurbs for this book, most of them endorsing the proposition that trust is
good for the bottom line of any business.
Take-Aways
• Trust is universally necessary and productive.
• Distrust is costly to businesses, like a burdensome surtax.
• Low-trust organizations tend to be bureaucratic and political.
• High-trust organizations tend to be collaborative, innovative, creative and effective.
• The “Four Cores of Credibility” are integrity, intent, capability and results.
• The “13 Behaviors” are ways to act that express and develop trust.
• Trust moves outward in rippling waves, from “self-trust” through trust in society.
• Trusting others is a way to build trust, but trust is not gullibility. Exercise good judgment when you
decide whom to trust and how much.
• You can repair broken trust and make it even stronger than the original trust.
• When others break trust with you, be slow to judge and quick to forgive.

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